As you plan on setting up your business think of ways in which you can reduce its negative impact on the environment as much as possible. If you have a pre-existing one, there are a number of adjustments which can be made to achieve the same. Bear in mind customers are now favoring products causing the least environmental damage. Brochure printing that is eco friendly can be achieved in a number of ways.
One of the most important areas you need to consider is the type of ink being used in your firm. The traditional types are derived from petroleum products. The problem with these types is that when they are exposed to the atmosphere, they result in the formation of smog which in turn reduces visibility and is also a known trigger for asthmatic attacks. Soy-based alternative inks are a way better option.
Two types of paper are available to you: virgin paper and recycled paper. Virgin paper is that which is being used for the very first time. Its use means more trees have to be cut. Recycled paper, on the other hand, is that which is being re-used. Modern technology has made it possible to produce quality print-outs even with this kind of paper. The associated benefits include environmental conservation and lower costs of production.
Water is an important natural resources which should be used carefully. Without recycling, estimates indicate about 65% of water used in a printing firm goes to waste. Adopt a water recycling system in which as little water as possible is used. Efforts should also be made to ensure effluent is well treated so that it does not pollute the water reservoirs into which it is released.
Fossil fuels are a leading source of carbon emissions and their use should be minimized as much as possible. Efforts should be directed at replacing the petroleum based sources with the renewable sources (such as solar and wind). Replace old inefficient equipment with which which will give you the greatest output for every unit of electricity used. This can be done progressively over time.
There are two main printer types one can choose from. The analogue printer has been in existence for many years. While the cost per page is quite low, other costs such as those associated with making printing plates eventually inflate it. The digital printer is fairly new and is quickly replacing the analogue type. In spite of the higher per page printing cost, the quality of brochures is better.
The design of the brochure will also determine as to whether you will make your contribution towards environmental conservation or not. Stick to the main message and provide references elsewhere for those who would like more information. This will ensure you use as little paper as possible. Apart from helping in conservation of the environment, this will also help cut down on production costs.
Implementing sustainable brochure printing requires that one looks at all the areas of the supply chain. These range from suppliers of raw materials, the production of brochures and the delivery of the finished product to the consumer. The guiding principle should be to minimize wastage of natural resources and to eliminate processes causing environmental degradation.
One of the most important areas you need to consider is the type of ink being used in your firm. The traditional types are derived from petroleum products. The problem with these types is that when they are exposed to the atmosphere, they result in the formation of smog which in turn reduces visibility and is also a known trigger for asthmatic attacks. Soy-based alternative inks are a way better option.
Two types of paper are available to you: virgin paper and recycled paper. Virgin paper is that which is being used for the very first time. Its use means more trees have to be cut. Recycled paper, on the other hand, is that which is being re-used. Modern technology has made it possible to produce quality print-outs even with this kind of paper. The associated benefits include environmental conservation and lower costs of production.
Water is an important natural resources which should be used carefully. Without recycling, estimates indicate about 65% of water used in a printing firm goes to waste. Adopt a water recycling system in which as little water as possible is used. Efforts should also be made to ensure effluent is well treated so that it does not pollute the water reservoirs into which it is released.
Fossil fuels are a leading source of carbon emissions and their use should be minimized as much as possible. Efforts should be directed at replacing the petroleum based sources with the renewable sources (such as solar and wind). Replace old inefficient equipment with which which will give you the greatest output for every unit of electricity used. This can be done progressively over time.
There are two main printer types one can choose from. The analogue printer has been in existence for many years. While the cost per page is quite low, other costs such as those associated with making printing plates eventually inflate it. The digital printer is fairly new and is quickly replacing the analogue type. In spite of the higher per page printing cost, the quality of brochures is better.
The design of the brochure will also determine as to whether you will make your contribution towards environmental conservation or not. Stick to the main message and provide references elsewhere for those who would like more information. This will ensure you use as little paper as possible. Apart from helping in conservation of the environment, this will also help cut down on production costs.
Implementing sustainable brochure printing requires that one looks at all the areas of the supply chain. These range from suppliers of raw materials, the production of brochures and the delivery of the finished product to the consumer. The guiding principle should be to minimize wastage of natural resources and to eliminate processes causing environmental degradation.
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