Tumblr is, without question, one of the more unique websites which online marketing companies can direct attention to. For those who do not know, this is a microblogging website which encompasses a number of interests, some of the most popular being art, food, and entertainment. However, in order to use a website like this, it's important to know what the audience is like. To say that said audience is broad would be putting it lightly.
No one can dispute the fact that Tumblr has an entertainment aspect to it. There are various interests to take into account, meaning that users of various ages, backgrounds, and demographics can be appealed to. It's a strong perk Tumblr has, which may be put to use by online marketing companies across the board. In order to utilize this microblogging more effectively, though, here are 3 of the strongest talking points illustrated by firms the likes of fishbat.
First of all, make it a point to utilize Tumblr across various platforms. Much like other social media websites, Tumblr has various platforms in which it can be accessed from. You can easily log onto your computer and post, though it's easy to see that the same can be done on your phone or tablet. If you're going to make the most out of this website, as I am sure you'd like to, just know that you're going to be short on devices to utilize.
There are ideal posting times to consider when it comes to Tumblr, too. When you look at the broad audience this website has, you should know that it'd be a poor choice to post mostly during school and work hours, seeing as how your posts may be lost. Instead, think about engaging more so during the evening, or even on weekends. This added effort will only help that much more, especially when talking about the methods meant to create awareness.
Finally, please make use out of relevant hashtags. Not unlike Twitter, the goal of Tumblr hashtags is to make your posts searchable, which is what ultimately leads to awareness for new companies. Without these, unless you have a solid audience set in place, chances are that you won't be able to make the kinds of strides on Tumblr that you would like. As long as this is done, there's no doubt that the microblogging mogul will be that much more influential.
No one can dispute the fact that Tumblr has an entertainment aspect to it. There are various interests to take into account, meaning that users of various ages, backgrounds, and demographics can be appealed to. It's a strong perk Tumblr has, which may be put to use by online marketing companies across the board. In order to utilize this microblogging more effectively, though, here are 3 of the strongest talking points illustrated by firms the likes of fishbat.
First of all, make it a point to utilize Tumblr across various platforms. Much like other social media websites, Tumblr has various platforms in which it can be accessed from. You can easily log onto your computer and post, though it's easy to see that the same can be done on your phone or tablet. If you're going to make the most out of this website, as I am sure you'd like to, just know that you're going to be short on devices to utilize.
There are ideal posting times to consider when it comes to Tumblr, too. When you look at the broad audience this website has, you should know that it'd be a poor choice to post mostly during school and work hours, seeing as how your posts may be lost. Instead, think about engaging more so during the evening, or even on weekends. This added effort will only help that much more, especially when talking about the methods meant to create awareness.
Finally, please make use out of relevant hashtags. Not unlike Twitter, the goal of Tumblr hashtags is to make your posts searchable, which is what ultimately leads to awareness for new companies. Without these, unless you have a solid audience set in place, chances are that you won't be able to make the kinds of strides on Tumblr that you would like. As long as this is done, there's no doubt that the microblogging mogul will be that much more influential.
No comments:
Post a Comment